Executive Team Workshop for Event Organisers — Digital Strategy Alignment
In two to three weeks, we align your senior team on strategy, sharpen priorities, and translate decisions into a 90‑day plan. You’ll leave with clarity on audience focus, value proposition, resource allocation, and the few initiatives that move the needle.
Who this is for
Event organisers and B2B media leaders ready to accelerate growth, reduce internal friction, and commit to a pragmatic plan.
Problems we solve
Conflicting priorities and slow decision‑making
Disconnected commercial, content, and product teams
Under‑performing digital initiatives
Unclear metrics for success
What we do
Discovery interviews (execs + key managers)
Pre‑read synthesis (market context, internal views, data)
Facilitated workshop (trade‑offs, bets, stop‑doing list)
Prioritised roadmap (themes → initiatives → owners → metrics)
Deliverables
Strategy map on a page
Prioritised initiative backlog with effort/impact
90‑day action plan with owners and measures
Risks & assumptions register
Success metrics and review cadence
Timeline
2–3 weeks end‑to‑end (interviews, workshop, roadmap).
Outcomes
Organisation‑wide alignment on a small number of bets
Faster execution and clearer accountability
Immediate next steps for the next quarter